Hippocampus provides insight

Insight is important. Not just for you; it is even more important that you can share your insights. So that everyone is and stays connected. And can contribute their ideas or take action. Hippocampus therefore provides insight at both central (Executive Board, marketing communications) and decentralised levels (boards, faculties, locations). You don’t always have to arrange this yourself; everyone can access the system in a way that is relevant to them. Ultimately, of course, it is about the journey the prospective student will take. This journey, too, can be followed in detail, so that you are able to offer the best possible support.

Access at all levels

You decide what each user can access and what they can use Hippocampus for. This means both that you maintain strict control and that your colleagues are able to easily find their way through the system. Hippocampus is a SaaS application hosted by Microsoft Azure that uses Auth0 for user authorisation and authentication. You may be pleased to know that all database servers are located in the European Union.

Insight in the status of recruitment, any time, anywhere.

Because all profiles and interests of the prospective students are stored in one database, the Hippocampus interactive dashboard allows you to see the status of recruitment at a glance. The exact data you need, in simple statistics and ready to share. You no longer need complicated business intelligence software. Clear reports on information activities are readily available, so that everyone is quickly and fully informed.

Making selection easy

Hippocampus uses a smart, integrated selection tool that makes it easy to make selections – directly from the database. This allows you to quickly make an in-depth analysis of a particular faculty or study programme or select a group of prospective students for a specific follow-up campaign. Frequently used selections can be stored in templates, increasing the speed with which you can use Hippocampus.

Insight for everyone

Any time, anywhere and for everyone. Hippocampus shows you and your colleagues the status of recruitment. This means that faculty and study programme managers can also gain direct insight into the recruitment of their students. Hippocampus provides insight into the student journey of each separate prospective student, even at individual level, for example to study counsellors or staff at a student information centre. It does so in an easy to comprehend manner: The Hippocampus dashboard is even regularly used 1-on-1 in education board meetings.